Paris-Based AI Startup Apple Acquires
By purchasing Paris-based AI startup Datakalab, Apple has increased the scope of its AI venture.
The acquisition was announced by French media and was discreetly mentioned in a filing with the European Commission after it was completed on December 17. It's a component of Apple's alleged AI initiative.
Xavier and Lucas Fischer created Datakalab in 2016, a company that focuses on creating effective AI algorithms that use less power and are perfect for mobile devices like tablets and smartphones. Datakalab markets itself as a provider of “industry-leading compression and adaptation to implement integrated computer vision that is fast, cost-effective and accurate” on its LinkedIn page.
The action might be a part of Apple's larger strategy to introduce cutting-edge AI capabilities to its products, beginning with the next iteration of iOS 18.
ReALM (Reference Resolution As Language Modeling), a novel artificial intelligence (AI) system created by Apple researchers, has been disclosed by PYMNTS. This system has the potential to revolutionize the way voice assistants interpret and react to ambiguous references and contextual cues.
Using sophisticated big language models, ReALM reduces the complex process of deciphering screen-based visual cues to a more straightforward language modeling challenge. The program is a component of a larger initiative to advance voice communication powered by AI, which may boost several business applications.
Dan Faggella, an independent AI researcher, offered the following insight into the possible effects of such developments on PYMNTS: "On the one hand, a lot of chatbots nowadays irritate users. However, it may result in higher customer loyalty and sales if we can create AI systems that can respond to straightforward queries in a timely and efficient manner and improve the customer experience.
A March 18 Bloomberg article claims that Apple and Google are now in talks about integrating Google's artificial intelligence engine into the iPhone.
According to people with direct knowledge of the matter, Apple is seeking a license for Google's Gemini AI models in order to enhance the capabilities of new iPhone software features that are scheduled for release later this year. Furthermore, the article claims that Apple has thought about integrating its AI model and has been investigating possibilities with OpenAI.
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